Topps, a division of Fanatics Collectibles, is joining forces with Disney Consumer Products to take the trading card world by storm. This epic partnership will see the collaboration expand to cover Disney, Pixar, Marvel, and Star Wars franchises on a global scale. The announcement marks a groundbreaking moment as Topps is set to unveil its first-ever globally distributed Marvel trading cards, starting with the highly anticipated release of Topps Finest X-Men ’97 in early 2025.
The bond between Topps and Star Wars, which dates back to 1977, continues to flourish under this new agreement, bringing joy to collectors worldwide. This latest extension of their partnership promises an exciting array of physical and digital trading cards that will sweep fans off their feet.
The launch of Topps Finest X-Men ’97 signals the beginning of a thrilling journey into the Marvel universe for Topps, promising collectors a treasure trove of Marvel-themed trading cards. The partnership encompasses a blend of physical and digital trading card offerings, cementing Topps’ commitment to innovation in both realms.
Paul Gitter, Executive Vice President of Global Brand Commercialization at Disney Consumer Products, expresses excitement about the extended collaboration. He lauds Topps for their dedication to driving innovation and looks forward to sharing the magic of Disney, Pixar, Marvel, and Star Wars with card collectors worldwide.
David Leiner, President of Trading Cards at Fanatics Collectibles, echoes this sentiment, emphasizing the shared focus on enhancing the fan experience. The partnership aims to bring forward the best in trading card innovation, building on the success of Topps’ history with Star Wars cards and introducing captivating new products to the market.
With a history of producing trading cards across the Europe, Middle East, and Africa (EMEA) region, Topps is now spreading its wings globally, making a grand entrance into the U.S. market and beyond. By combining Disney’s captivating storytelling with Topps’ expertise in collectible trading cards, the partnership is poised to captivate fans worldwide.
Collectors can anticipate a spectacular lineup of trading cards that celebrate the essence of beloved Disney characters, the ingenuity of Pixar creations, the thrill of Marvel superheroes, and the timeless adventures of Star Wars. This expanded partnership signals a new chapter for trading card enthusiasts, offering them a gateway to the enchanting world of Disney, Marvel, and more.
Prepare to embark on a journey filled with creativity, innovation, and an abundance of collectibles that pay homage to some of the most cherished characters and stories in entertainment history. The future of trading cards looks brighter than ever, thanks to the dynamic collaboration between Topps and Disney Consumer Products.